Set Your Goals? No, Set Your Intention.

By now, it’s clear that your intention when you enter HOWDO is crucial. It’s an important part of being productive; your mindset is what determines the outcome of your meeting. Of course, what defines a successful meeting varies from meeting to meeting and team to team, but what’s consistent is each team starts their meeting with a shared intention. Notice we didn’t say goal.

While similar, goals and intentions have very different meanings. To dig in a bit, business coach and Inc. contributor Marla Tabaka offered some great thoughts in an article that we keep going back to when we need a little reset.

Click here for the full article (highly recommend you take a peek), but we pulled some of our favorite nuggets out below.



“Entrepreneurs understand the value and necessity of setting goals, but I wonder how many set intentions? What’s the difference? Goal setting helps us to see the future, understand what we want, create a plan, and stay on track to get it done. Sounds wonderful, but for some, there is a downside to goal setting. It takes us out of the moment and creates an emphasis on what we don’t have. For those who set goals and sometimes fail to achieve them, the act of goal setting can lead to a sense of, not only failing, but of being a failure.


Intentions are expansive.

Intentions aren’t to be confused with goals: They are about who you want to be, what you wish to contribute to the world, and how you choose to touch the lives of others.

Setting intentions can make you more effective.

While you can set an intention to be productive, you’ll find more power in stating an intention to open your mind and heart to the thinking that will result in higher productivity and other desirable states.

Intentions have no limits.

By now, we all recognize and accept that human consciousness has an effect on everything from the molecular structure of water to the well-being of humankind. Think about this: Your body is 90 percent water. Dr. Masaru Emoto proved that water can be influenced by intention and thought. Imagine the changes that can take place within your body as you begin to consciously give intention to positive choices. And it doesn’t stop with you, since your energy has an impact on those around you.”

erik herskind