ADCHAT DFW: Need a Cool Place
for an Offsite Meeting?

The co-founders of creative agency greenlight opened the doors to HOWDO, a collaborative meeting space in an unexpected Dallas neighborhood, just over a year ago. With meetings now consistently booked weekly at the space, more and more creative professionals are taking their teams out of downtown hotel conference rooms and bringing them to HOWDO, which is stationed on the gritty outskirts of the city and designed to cultivate curiosity and ideas among the community.

Creative Mornings dallas:
curating creative curiosity

Born 40 and bullet proof, Todd is a native Texan living just outside Dallas with his wife, three kids and dog Soda Pop. A veteran of the Texas commercial art scene for over 20 years and current Chief Creative Officer and partner at greenlight, he’s worked clients ranging from the Fortune 500 to local boutique brands. With a track record of building teams of creative explorers, Todd draws inspiration from live music, old skateboards and everything DIY. And he just may know who shot JFK. 



HOWDO’s New Dallas Workspace

“HOWDO is an inspired meeting venue in Dallas’ up-and-coming Trinity Industrial District, designed for creatives by creatives. Co-founders Erik Herskind and Olivia Cole head the advertising agency next door, greenlight, but HOWDO stands on its own as a space intentionally designed to ignite curiosity, creativity and collaboration."

CULTURE MAP: New industrial-chic
meeting space caters to Dallas creatives

"The brainchild of Dallas advertising agency greenlight, HOWDO was created “to be a space where big ideas are born.”  

Located in a former warehouse in downtown Dallas’ Trinity Industrial District, the 3,500 square-foot space comes with all of the bells and whistles found in the city’s best meeting venues — a chef’s kitchen, state-of-the-art equipment, even a pool table — plus an “industrial-chic” design aesthetic all its own."



THE DRUM: Independent Influence:
independent space and thought rules
at Dallas’ Greenlight agency

"Sometimes a space can be an inspiration and a catalyst for creativity. That’s the case with the converted warehouse that is greenlight, an independent agency out of Dallas, Texas.
Their space, and the adjoining meeting/creative spot, called HOWDO, embodies who greenlight is, their spirit of independence and their motivation to bring together the Dallas creative community."